Showing posts with label Bob Thacker. Show all posts
Showing posts with label Bob Thacker. Show all posts

May 19, 2009

That's a wrap. CATFOA 2009 series recap

(Image by Jamie M via Flickr)

And just like that, we're done. Another fantastic year of wonderful guest speakers, questions, insights and most important—useful conversation.

Thank you, Alan Wolk, Kristina Halvorson, Bob Thacker, David Armano and Michael Lebowitz for defining and evolving Conversations About The Future Of Advertising in 2009. We very much appreciated your enthusiasm, wisdom and energy.



Thank you, everyone who turned out, brought co-workers, clients and friends and helped spread the word. We live in an amazing community here in the Twin Cities, in large part due to your willingness to turn out and participate.

Thank you to our great sponsors—the Minneapolis College of Art and Design and the Minnesota Interactive Marketing Association, as well as the Fine Line Music Cafe. We all benefit from your generosity.

Here are just a few images from our 2009 series—many more can be found via Flickr.

Alan Wolk


Kristina Halvorson
(Image by Warren Parsons via Flickr - from An Event Apart Seattle '09.)


Bob Thacker


David Armano


Michael Lebowitz


We'll be back in January 2010. If you have recommendations for speakers in 2010, please contact Tim Brunelle at "tim [at] helloviking.com."


March 22, 2009

Bob Thacker - Monday, April 6, 2009: "Chewing Gum and Bailing Wire"


UPDATE:  Another fantastic turnout this evening! Many thanks to everyone who showed up, despite the Twins home opener, for Bob's inspiring presentation. A video recap of the event is embedded below.

- - - - -

Bob Thacker, Sr. VP, Marketing & Advertising for OfficeMax, the man who brought Michael Graves to Target and commissioned ElfYourself.com, joined us Monday, April 6 from 6:00 p.m. to 8:00 p.m. (doors
 open at 5:00 p.m.) at the Fine Line Music Cafe in Minneapolis.







Bob is infamous for exhorting his agencies to, "Don't make ads, make 
news." And his career demonstrates the strength of that direction, including roles as Sr. VP of Marketing Services at Sears Roebuck, VP of Marketing at Target and CEO/President of BBDO, Minneapolis. Bob was twice selected by Ad Age as one of the 
"Top 100 Marketers in the Nation," and was elected to the Retail Hall of Fame, which honors only one retail professional each year. He's figured out how to collaborate with traditional advertising and digital agencies and PR firms—from big shops to boutiques. 

His career includes deep experience with media planning, campaign integration, marketing technology and the challenges and opportunities that come in collaborating with empowered consumers—not to mention figuring out how to achieve more with less. 

Bob will be speaking about getting big ideas with small budgets, with obser
vations and insights from his career, focused through the lens of our turbulent times. Bob says, "I hope that I might enlighten and inspire the CATFOA audience to persevere and even prevail."

We've hosted seven events so far in this series. Here's the first that digs into the future of advertising from the client perspective. Check out this recent interview with Bob from Businessweek magazine for more insights. This is going to be
 a fantastic event. Don't miss it.